Talent Management & Diversity

At Curaleaf, we believe our Team Members are our most important asset. We also believe that diversity, inclusion and opportunity, are essential to our mission to improve lives by providing clarity around cannabis and confidence around consumption.

  • 82% Feel more committed to working at Curaleaf
  • 36 Applied for a promotion
  • 91% Feel confident to excel their career path
  • 98% Recommend the program to colleagues


Ensuring diversity, inclusion and opportunity are integral commitments to the vision and values of Curaleaf.


Our purpose is to continue to make progress towards building, maintaining and promoting a workforce that reflects diversity, inclusion, supplier diversity and opportunity in this ever-changing industry and communities we proudly serve.

Diversity Initiatives

In July 2020, Curaleaf held its first DEI Task Force meeting, bringing together senior leadership, managers and state team members–all with the same hunger for brainstorming and idea sharing on ways that Curaleaf could become an even more diverse and inclusive company for our team member,s our patients and our customers.

This task force informed our plan of action, including identifying which Employee Resource Groups were most needed; which team members had interest in forming our workforce development and supplier diversity subcommittees; and how team members want to see Curaleaf handle important cultural moments.

The goals accomplished so far by the DEI Task Force include:

  • Creation of five Employee Resource Groups that bring a sense of belonging and inclusion to our 5600+ team members.
  • Launch of two subcommittees, focused on workforce development and supplier diversity.
  • Piloting of company’s first ever leadership development course, completed by more than 60 team members.
  • Determination of supplier diversity efforts and practices baseline for more efficient system and program implementation.

Inclusion Matters to Us

Curaleaf’s Employee Resource Groups (ERGs) are team member-led groups that foster a diverse and inclusive workspace. ERGs are a meaningful way for our team members to connect and support one another through shared experiences. Ensuring diversity, inclusion and opportunity are integral commitments to the vision and values of Curaleaf.

Curaleaf Cares

To reverse the harmful stereotypes surrounding the cannabis community by creating a mindful impact on neighboring communities through volunteering and education.

Curaleaf in Color

Creating a safe space for BIPOC members of Curaleaf by promoting diversity and inclusion, sharing knowledge, and amplifying experiences of BIPOC in the cannabis industry.


To provide a supportive space, community, and opportunity to unite and/or commiserate to Curaleaf Team Members who are parents/guardians, are thinking of becoming parents, or are expecting.

QUSH (Queer-Centered Unity Service Huddle)

To support and uplift the queer community by educating the company about queerness and allyship. We build spaces where all are respected. We empower people through language and advocate to demystify allyship. Together we create one Curaleaf and Respect For All.


To establish, support, and elevate a culture of education, science, and health within Curaleaf and the greater cannabis community. To build a space where the understanding of plant medicine and its impact on our patients and customers are respected, considered, and valued. To construct a support system that allows for our employees' professional and intellectual growth with a scientific, technical, or medical background

Women’s Cannabis Collective

To empower and elevate women within Curaleaf and the cannabis space by inclusively fostering talent, career growth, and engagement.